We worked with Expression Insurance to tackle the challenge of simplifying the often tedious process of building a business insurance package. The project's goal was to design a clear, intuitive, and straightforward customer journey from start to finish.

Our primary deliverable was a functioning, mobile-responsive prototype built in Figma. This working prototype allowed users to select options and build their own insurance package, showing real-time price updates as they make their selections.

This prototype was developed as a vital planning tool before the project moved into the full development phase. By creating and testing a detailed user journey in Figma first, the team could visualise, test and refine the entire customer flow.